THE STORY BEHIND GINDENDO

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【お知らせ】海外に向けた銀伝堂の取り組みについて ― Bespoke Discoveryで特集コンテンツが公開されました
The Story Behind GINDENDO | Gindendo
Gindendo's International Initiatives

The Story Behind GINDENDO

A House of Silver Craft Since 1611
Silver · Time · Inheritance · Atsurae
Our Philosophy

Conveying thoughts to silver,
and enshrining them in our halls.

At Gindendo, under the philosophy of "conveying thoughts to silver and enshrining them in our halls," we continue to create objects that connect people and time through the material of silver.

It is also one of our important missions to carefully convey not only the works themselves but also the history and culture behind them, the techniques that have been passed down, and the thoughts embedded in each piece.

We are pleased to announce that video content and an interview article featuring Gindendo have been published on Bespoke Discovery, a platform that disseminates the value of Japanese culture and traditional crafts to the world.

Gindendo deeply resonates with this philosophy, and we were pleased to cooperate with the interviews, filming, and photography for this project.

400+
Years of inherited Japanese metalworking

The newly released content introduces, through video and text, the lineage of metalwork inherited for over 400 years, the craftsmanship by the 12th generation Sōhaku Kamikawa and the 13th generation Sōki Kamikawa, the unique Japanese culture of "Atsurae" (custom-made), the reasons for working with pure silver, the daily production scenes in the workshop, and Gindendo's cherished philosophy of "craftsmanship that bestows blessings."

The Kamikawa Family

13 Generations

The techniques and spirit of Japanese metalworking have been passed down through generations.

12th Generation

Sōhaku Kamikawa

13th Generation

Sōki Kamikawa

The newly released content introduces the craftsmanship of the 12th generation Sōhaku Kamikawa and the 13th generation Sōki Kamikawa, as well as the lineage of metalwork inherited for over 400 years.
Japanese Culture

Atsurae

The Japanese Culture of Custom-Made Craftsmanship

The newly released content introduces the unique Japanese culture of "Atsurae" (custom-made), exploring the meaning and philosophy behind creating objects for an individual.

The Material

Pure Silver

Why Gindendo Works with Silver

The content also explores the reasons for working with pure silver, the daily production scenes in the workshop, and Gindendo's cherished philosophy of "craftsmanship that bestows blessings."

Inside the Workshop

From Hand to Silver

Discover the techniques, daily production scenes, and craftsmanship carried on through generations.

01 CRAFTSMANSHIP
02 INHERITANCE
03 BLESSINGS
Taught directly by the 12th and 13th generations of silversmiths.
Featured by Bespoke Discovery

A Story That Cannot Be Fully Told
Through Objects Alone

Bespoke Discovery is a media platform that shares the culture and crafts passed down in various regions of Japan, the history and philosophy behind them, and the aspirations of their practitioners, both domestically and internationally.


It aims to not only showcase works and experiences but also carefully convey the essential value of the land and culture, providing opportunities for international visitors to deepen their understanding of Japanese culture, visit Japan, and experience it firsthand.

Watch the Story

Discover GINDENDO

We invite you to watch this content, which offers insights into Gindendo's history and philosophy that cannot be fully conveyed through the works alone.

PART 01

A Story of Four Centuries of Inherited Techniques and a Father and Son

Japanese Silverware with Sōhaku Kamikawa Ep.1 | 400 Years of Craft, Father & Son
Watch on YouTube
PART 02

The Japanese Culture of Atsurae

Japanese Silversmith with Sōki Kamikawa Ep.2 | The Making of Atsurae
Watch on YouTube
PART 03

Experience Making a Pure Silver Blessing Spoon

Japanese Silversmith with the Kamikawa Family Ep.3 | Making Your Own Atsurae Spoon
Watch on YouTube
Further Reading & Viewing

Go Deeper into the Story

Special Web Video

Silver, Inheritance, and Atsurae – Behind the Scenes at the Workshop

Inside Gindendo: A Behind the Scenes Look at Silver, Inheritance, and Atsurae

Discover More →
Interview Article

What Gindendo Inherits: Silver, Time, and the Meaning of Atsurae

What Gindendo Inherits: Silver, Time and the Meaning of Atsurae

Read the Interview →
About Bespoke Discovery

Sharing Japanese Culture
with the World

Bespoke Discovery is a platform that highlights traditional crafts and culture, history, and the artisans and cultural practitioners who carry them into the future, from various regions of Japan, and disseminates this information to the world.

Beyond mere tourist information, it carefully introduces the unique cultural background and philosophy of each region, and the value embedded in their craftsmanship, delivering high-quality information to international visitors who wish to deeply understand Japanese culture.

Gindendo hopes that through this initiative, we can contribute to sharing the Japanese metalwork culture, the philosophy of Atsurae, and the charm of silver as a material with the world.

Bespoke Discovery Official Website
The Future of Gindendo

From the Past
Into the Future

Based on a lineage of metalwork passed down for over 400 years, Gindendo continues to create objects that connect people and time through works, experiences, and Atsurae.

Even as times change, the value of handmade craftsmanship and the essence of Japanese culture remain constant.

Gindendo will continue to pass on Japanese craftsmanship and culture to the next generation, striving to convey its appeal not only to domestic customers but also to international ones.

We invite you to take this opportunity to watch the videos and read the articles, and we hope you will be touched by the story behind Gindendo's craftsmanship.

Thank you for your continued support of Gindendo.